The Social Media Expert Crisis Descends


Back in August last year I wrote about my fears that we are facing a trust crisis in the social media space.

I’ve been disconnected from the United States since that time, so this post applies primarily to Australia. But given Australia’s ability to follow the trends out of the States, I’d bet that this might apply there as well.

In August, I wrote that “the label social media expert is being used by all and sundry just because they have used Twitter, or started a blog, or at the extreme, have a Facebook account.” I further discussed that this proliferation would in itself undermine social media because those that have no experience in the field would be preaching to those that want to know more, while those with the real experience were too busy using their knowledge to make a non-speaking living.

I’m sad to report that in March 2010, the crisis is here.

LOL, I have written about this exact same phenomenon here in the States in this post http://billcrosby.com/socialmedia/is-anyone-making-money-in-social-media-i-sa…

Posted via web from Viral Social Media Strategies

Comments

  1. BillCrosby says

    We are much more believable when we are telling the truth (and there are many things I suck at indeed LOL).

    Thanks for your thoughts Andrew!

  2. AndrewAnderson says

    I know what you mean. I claim to be a hack in all things and that is much closer to the truth. I look at some of the so called SEO experts and they don't even rank for the own key words they specialize in… Kind of laughable.
    Cheers,
    Andrew Anderson

    • BillCrosby says

      We are much more believable when we are telling the truth (and there are many things I suck at indeed LOL).

      Thanks for your thoughts Andrew!

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